As a writer
I write B2B SaaS content that ranks, gets cited by AI assistants, and converts readers into customers.
- HR Tech
- Dev Tools
- AI
- B2B SaaS
Open to new projects
Writer anddigital builder.
Based in Kolkata, working with brands worldwide.
0+Blogs written
0Websites built and running
Trusted by teams I have written and built for
Writerz Zone
L.F.E.H
Writerz Zone
L.F.E.H
Who I am?
Two halves of one brain.
As a builder
I build small web projects when an idea won't leave me alone. Sites, demos, side bets.
- Next.js
- Tailwind
- MDX
- Framer
Computer science degree keeps the code part honest. Four plus years writing keeps the words part sharp.
What I work with?
Three orbits, eighteen tools. Hover any orbit to pause it. Hover any tile to see its name.
Writing & Content
How I think and ship words
Web Development
What I build with
Tools & AI
Daily stack
How I work?
Research, Build, Ship, Improve. Whether the deliverable is words, code, a campaign, or a workflow, the process stays the same.
Discipline
× Stage
× Stage
- SERP audit
- AI Overview map
- Product trial
- Plain-English draft
- Specific examples
- Honest tradeoffs
- On-page SEO
- Schema + links
- Internal-link map
- Post-publish edits
- Data review
- GSC tuning
- User flow
- Design tokens
- Tech stack pick
- Components
- Tailwind + TS
- Type-safe data
- Vercel deploy
- Edge functions
- DNS + SSL
- Lighthouse audit
- Core Web Vitals
- Bug patches
- Audience research
- Keyword cluster
- Competitor gap
- Content calendar
- Campaign assets
- GA4 + GTM setup
- Distribution stack
- Paid + organic
- Newsletter ship
- GSC + GA4 review
- A/B tests
- Copy iteration
- Trigger map
- ROI math
- Workflow audit
- Workflow design
- Sandbox tests
- Error handling
- Production deploy
- Alerts + monitors
- Failover paths
- Health check
- Edge patches
- Performance tune
01Research
- SERP audit
- AI Overview map
- Product trial
02Build
- Plain-English draft
- Specific examples
- Honest tradeoffs
03Ship
- On-page SEO
- Schema + links
- Internal-link map
04Improve
- Post-publish edits
- Data review
- GSC tuning
What I do not do: ship before it is ready, pad word counts, over-engineer when simple works, or skip the post-ship check.
What have I shipped?
Real published work. Tap any card to read the article or visit the live site.
What I do?
Two services live and taking new clients. Three more in the works. Scroll through, each one sticks at the top while you read.
{01}Content Writing
Taking clients
Taking clients
Long-form B2B SaaS content that ranks, gets cited by AI, and converts readers into customers.
Discuss your editorial calendar1 to 2 weeks per piece
What you get
- Long-form articles (1000 to 3000 words)
- Landing pages with on-page SEO baked in
- Product documentation and help-center copy
- Email sequences and nurture flows
- Editorial calendar planning
Best for
- B2B SaaS teams shipping weekly content
- Founders writing v1 of their funnel
- HR tech, dev tools, and AI companies
Tools and stack
NotionGrammarlyGSCSemrushSurfer
{02}Website Development
Taking clients
Taking clients
Small marketing sites, portfolios, and product landings, shipped end-to-end. Copy to deploy, all me.
Get a quote1 to 3 weeks
What you get
- Marketing sites and portfolios
- Landing pages with copy + design + code
- MDX blogs with proper schema
- Performance budget (Lighthouse 95+)
- Vercel deploy + DNS + analytics setup
Best for
- Founders launching v1 of their SaaS site
- Marketing teams who need a fast, clean site
- Solo operators tired of WordPress themes
Tools and stack
Next.jsTailwindFramer MotionMDXVercel
{03}Digital Marketing
Coming soon
Coming soon
On-page SEO, GEO, AEO. Content strategy that ships, not slides.
Get on the waitlistOngoing engagement or one-time audit
What you get
- Technical and on-page SEO audits
- Content strategy with keyword cluster maps
- GA4 and GTM setup with conversion tracking
- GEO and AEO optimization for AI search
- Monthly performance reports
Best for
- B2B SaaS teams trying to grow organic without paid
- Founders losing traffic to AI Overviews
- Marketing leads who need a partner, not a tool
Tools and stack
GSCGA4SemrushSurferAhrefs
{04}CMS Setup
Coming soon
Coming soon
Headless CMS or WordPress, picked for your team and your stack, not for trend.
Get on the waitlist1 to 2 weeks
What you get
- CMS evaluation and selection
- Schema design and content modeling
- Migration from existing CMS
- Editor onboarding and documentation
- Custom blocks and field types
Best for
- Teams outgrowing their current CMS
- Marketing teams stuck waiting on devs to ship a post
- Founders moving from WordPress to headless
Tools and stack
SanityPayloadWordPressStrapiMDX
{05}Automation
Coming soon
Coming soon
Workflow automation for content and ops. Less spreadsheet, more shipping.
Get on the waitlist1 to 3 weeks
What you get
- Content publishing pipelines (draft to live)
- n8n and Zapier flows with error handling
- AI-assisted research and outline gen
- Reporting dashboards that pull live data
- Custom integrations between your tools
Best for
- Teams stuck in manual spreadsheet workflows
- Content ops scaling beyond 10 pieces a week
- Founders building internal tools on the side
Tools and stack
n8nZapierMakeOpenAI APINext.js
Numbers I can defend?
Real data, pulled from Google Search Console, Semrush, and project dashboards. Toggle the time range to scrub through history.
Synced 18 May 2026
search-console.live
Headline metric
0.0M+
Impressions, last 12 months
+24% YoY
Source
GSC
Updated
18
Status
live
Clicks
0K+
+24%
Articles
0+
+62
Growth
0%
YoY
CTR
0.0%
stable
Career snapshot
0+
Years writing
B2B SaaS focus
0+
Years coding
Since B.Tech CSE
0
Companies
Worked with
0
Industries
HR tech to AI
0
Languages
I write in
0
Domains
Bylines live on
0
Sites live
Shipped end-to-end
0
Building
Ship Q3
From the desk?
Pieces on content, code, and what is worth reading. Some get published. The rest live in the journal.
6 postsView archive
More posts
- 22 Apr 2026Web Dev
Notes on building Narayani Thoughts
Why I built my spirituality blog with Next.js and MDX instead of WordPress, and the tradeoffs I made along the way.
5 min - 8 Apr 2026Personal Views
Hinglish is a feature, not a bug
Code-switching as honesty, not informality. Why I refuse to flatten my voice for an English-only audience.
4 min - 20 Mar 2026AI Tools
Tools I actually use in 2026
Honest stack, not affiliate links. The tools I open every day, the ones I tried and dropped, and what I am betting on.
6 min - 5 Mar 2026Content & SEO
The 1500-word lie
Why word counts are vanity. What ranks now is depth, structure, and answer-first writing. A 500-word piece can outrank a 3000-word one.
8 min - 18 Feb 2026Personal Views
From CSE to content
How a computer science degree shapes the way I write. The unfair advantage of understanding what you are documenting.
5 min
Right now?
A status snapshot. What is on my desk this week, what I am building, what I am learning. Updated when life shifts.
Updated 17 May 2026
Writing
AI hiring guides at Testlify, weekly cadence.
This week2 / 3 pieces shipped
Building
Shipping this portfolio and an early build of Narayani Sena.
- rishavkumarkarn.in85%Shipping soon
- Narayani Sena30%Early build
- Travel Buddy15%Early build
Learning
React Server Components in depth, plus a bit of Rust on the side.
- React
- RSC
- Rust
- WebGPU
Reading
Building a Second Brain — Tiago Forte.
Chapter 8 of 1457%
Based in
Kolkata
West Bengal, India
Local time
--:--IST
22.57°N · 88.36°E
About me?
The long story, told short. Where I started, what I do now, and the path between.
Started writing in 2020 with no plan. I trained as a computer science engineer, taught the basics for a year, did medical billing ops for the rent, then drifted into content because the SERP looked interesting and the pay was honest.
Stuck around because I noticed two things: SaaS companies need writers who actually understand their product, and most writers do not. The gap is real, and it pays.
Today I write for HR tech, dev tools, and AI. On the side I build small web projects because the code half of my brain never quite shut up. Goal: write things people read, ship things people use.
Rishav, Kolkata · 2026
Career timeline
2020 – 21
L.F.E.H
CS FacultyKolkataTaught HTML, CSS, web basics, Google Suite. Learned to explain technical things in simple language.
2021
Sun Knowledge
Process AssociateKolkataDurable Medical Equipment billing ops via Brightree. Precision under deadline pressure.
2021 – 22
Writerz Zone
Content DeveloperRemoteFirst content job. Editorial discipline, research-heavy briefs, deadline rigor.
2023 – 24
Geekflare
Technical Content WriterRemoteDev tools, APIs, databases, cybersecurity, LLMOps. Sharpened the technical voice.
2024 – now
Testlify
B2B SaaS Content WriterRemoteAI recruiting, online assessments, talent tech. GEO/SEO/AEO playbook in production.
Quick facts
Born
Madhubani, Bihar
Based in
Kolkata, WB
Education
B.Tech CSE, MAKAUT 2019
Writing since
2020
Building since
Engineering school
Open to
Remote contracts
Languages
- EN
English
Read · Write · Speak
- HI
Hindi
Read · Write · Speak
- MAI
Maithili
Read · Write · Speak
- BN
Bengali
Speak
Want the formal version, or to just talk?
Drop a mail, or grab a slot on the calendar. I reply within one working day, most days.
Currently taking clients
Have a SaaS story to tell?
Tell me what you are working on. I reply within one working day, most days.